The Challenge: mTec needed to establish immediate market share in the saturated mobile accessories sector. The goals were aggressive: generate 30+ daily orders from the first month of launch, achieve a superior 5x ROAS, and build rapid brand loyalty in a commodity-driven industry.
Our Solution: Infinity Metric deployed a powerful dual-channel strategy. We built a core E-commerce website for brand control and set up an optimized, high-converting Daraz Store. Our paid campaigns across Meta, Google, and TikTok were designed for maximum volume and efficiency, using highly engaging video ads and infographics. This led to a huge +75% increase in social media engagement, translating community interest directly into sales volume.
mTec Launch: Dual-Channel E-commerce Domination
We drove 30+ daily orders and achieved a massive +75% engagement spike for mTec accessories.
📱⚡The Challenge: Launching for Mass Volume & Profit
To establish immediate sales volume (30+ daily orders) and a high **~5x ROAS** in the fast-moving mobile accessories market, leveraging both a dedicated e-commerce site and the Daraz marketplace for maximum reach.
Key Performance Outcomes
Metrics that validate efficiency, volume, and brand connection in the tech space.
The Multi-Platform Sales Strategy
We focused on aggressive targeting and channel integration to maximize both brand control and sales volume.
Data Proof: Sales Volume and Profitability
Visualizing the consistency of daily orders and the efficiency of the marketing spend.