We believe in clear communication and transparency from day one. Here are answers to some of the most common questions we receive from potential partners. If you don’t find your answer here, please don’t hesitate to get in touch.
## About Our Services
Q: What social media platforms do you specialize in?
A: We focus on the platforms that drive the most significant business results for our clients. Our core expertise lies in Meta (Facebook & Instagram), LinkedIn, and TikTok. However, our approach is always strategy-first. We’ll conduct a deep dive into your business and audience to recommend the platforms that will deliver the highest return on your investment.
Q: Do you create the content (videos, graphics, copy) or do we need to provide it?
A: We are a full-service agency. Our services include a complete content solution, from strategy and copywriting to graphic design and video creation. We work collaboratively with you to ensure all content is high-quality and perfectly aligned with your brand voice, but the heavy lifting is on us.
Q: How do your Social Media Management and Paid Advertising services work together?
A: They are two sides of the same coin and work best in tandem. Our Social Media Management service builds your brand’s foundation, fosters an engaged community, and creates organic trust. Our Paid Advertising service then amplifies your message to a targeted audience to drive immediate, measurable results like leads and sales. Together, they create a powerful, full-funnel marketing engine.
## Working With Us
Q: Who is the ideal client for Infinity Metric?
A: Our ideal partner is an ambitious startup, e-commerce store, or small-to-medium business that views marketing as a strategic investment, not just an expense. You’re a great fit if you are ready to grow, value a collaborative partnership, and are looking for a data-driven agency that is focused on your business goals.
Q: What does your onboarding process look like?
A: Our onboarding is designed to be thorough yet efficient. It begins with a Discovery Call to align on goals, followed by a Strategic Kick-off Session where we map out your custom plan. We then handle all the technical setup and account access before a formal campaign launch. We keep you informed at every step.
Q: Do you require long-term contracts?
A: We believe in earning your business every month. We operate on flexible monthly retainers with a standard 30-day notice period. To ensure we have enough time to implement our strategies and generate meaningful results, we typically recommend an initial commitment of three months.
## Results & ROI
Q: How long does it take to see results?
A: This depends on the service. With Paid Advertising, you will see data and initial results (like traffic and impressions) within the first week of a campaign launch, with performance optimizing over the first 1-2 months. For Social Media Management, building an organic community is a long-term investment. You can expect to see meaningful growth in engagement and brand presence within 3-6 months.
Q: How do you measure and report on success?
A: True to our name, we are metric-obsessed. Success is measured by the KPIs that matter to your business, not vanity metrics. For paid ads, we focus on Return on Ad Spend (ROAS), Cost Per Acquisition (CPA), and Lead Quality. For organic management, we track Engagement Rate, Reach, and Community Growth. You will receive a detailed, easy-to-understand performance report every month, which we review with you on a strategy call.
## Getting Started
Q: How much do your services cost?
A: We don’t offer one-size-fits-all packages because we don’t believe in one-size-fits-all solutions. Our pricing is customized based on your specific business goals, the scope of work, and the services required. The best way to get a clear understanding of the investment is to schedule a free discovery call, after which we will provide a detailed, no-obligation proposal.
Q: What is the first step to get started?
A: The first step is simple. [Click here to schedule your free 30-minute discovery call.] This is a no-pressure conversation where we get to learn about your business and you get to ask us any questions you have. From there, we can determine if we’re the right growth partner for you.